Preparing and pitching your business for investment or sale

30 November 2023

Start your journey toward preparing and pitching your business for investment or sale.


11am - 12pm


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Free for BESA members, £50 for non-BESA members

Start your journey toward preparing and pitching your business for investment or sale.



Join us for an insightful event that dives deep into the key considerations when preparing your business for sale, whether you're contemplating a partial or full sale. Guest speaker, Andrea Carr, will provide valuable guidance on the preparations you should be undertaking right now to maximise the value of your business. Discover what buyers and investors are seeking in today's market. Gain essential insights into their expectations and priorities. 

This webinar is aimed at EdTech businesses who may be considering raising money or selling, now or in the future.

Key Takeaways:

  • Drivers of Enterprise Value in EdTech: Key considerations when preparing your business for sale, whether in part or in full, including an understanding of the drivers of enterprise value in the EdTech industry.
  • What preparation should you be doing now?: Discover the essential elements that should be included to effectively communicate your EdTech business's value proposition to potential investors or buyers, including what makes an excellent presentation deck. 
  • Expert Insights from Industry Leaders: Benefit from practical guidance and strategic direction for your EdTech business journey. Understand what buyers and investors are truly looking for.

Don't miss the chance to equip yourself with the knowledge and strategies necessary to navigate the complex process of selling a business successfully.


Guest Speaker

Andrea Carr, Chairman at Teacher Tapp and Mable, Board Director eEducation Albert and eyWorks, Trustee of IMPACT Multi Academy Trust and Teacher Development Trust

Andrea is the founder of Rising Stars, a publishing and EdTech company now owned by Hachette. Having built and exited her own company, she has gone on to work as non-executive director and advisor to a range of organisations in the education technology arena, including SMEs and early-stage companies, private equity investors, and strategic consultancy firms. Andrea will share her own experiences of working with companies through investment, growth, and acquisition strategies and exit.


Zuleika Salter, Head of Private Growth Capital, Cavendish 

Zuleika heads the Private Growth Capital division having joined Cavendish (then finnCap) in 2021.
She has led numerous private company fundraisings across multiple sectors, with a focus on founder-led UK SMEs.
With 10 years experience in Venture Capital, Zuleika started her career at Puma Investments before moving to WHIreland and setting up their Private Equity practice.


Benjamin Faulkner, Associate Director, Gresham House Ventures

Benjamin Faulkner is an Associate Director at Gresham House Ventures, the growth equity division of Gresham House, an £8.3 billion AUM sustainable asset management platform (as at 30-Jun-23). Gresham House Ventures are a flexible, long-term investor that brings capital, insight and commercial expertise to support Founders and Management teams fulfil their growth ambitions. Existing portfolio companies in the education sector include MyTutor, Mable Therapy and Cognassist. Benjamin focuses on sourcing, appraising, structuring and executing new investments as well as working alongside Founders and Management teams post-investment, and currently sits on the Boards of Branchspace and Mable Therapy”


Mike Dinsdale, Director M&A Advisory, Cavendish 

Mike is a Director at Cavendish, having joined the firm in June 2016. He has over 7 years of cross-border Human Capital and Technology M&A experience, predominantly acting for private equity backed and owner-managed businesses. Recent transactions include the sale of Soundbite Learning to Access Group, TicTrac to Dialogue Health Technologies and Vero Screening to Accurate Background. Mike started his career at Deloitte, where he qualified as a Chartered Accountant in 2015. He graduated with First Class Honours in Economics & Management from Southampton University.


To register your interest, or to ask any questions, please email eventsteam@besa.org.uk. 

We look forward to having you join us for an enlightening and enriching experience!

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