BESA, in collaboration with the Department for Business and Trade (DBT), invites you to join a pioneering trade mission to Saudi Arabia Trade Mission in April 2024.

Saudi Arabia is one of the biggest markets of potential growth for 2024. With the Neom project, expansion of international schools and large-scale government investment, there is huge potential for UK educational suppliers. But there are also challenges and barriers to overcome, as well as cultural and ethical issues to consider.  

This mission is strategically timed to coincide with the prestigious EduTech MENA tradeshow, offering you a unique opportunity to maximize your engagement in this burgeoning region.

Day 1 - Roundtable Meetings:

• Engage in exclusive roundtable meetings with Ministers and their procurement agencies.
• Seize the chance to meet key decision-makers and gain insights into their priorities, procurement regulations, and partnership expectations from UK companies capable of delivering at scale.

Day 2 - School Visits:

• Immerse yourself in the Saudi educational landscape with visits to two schools, potentially including an international school and a traditional Saudi school.
• Witness firsthand the diversity of the educational sector in Saudi Arabia.

Evening Reception:

• Join us for an evening reception, provisionally hosted at the Embassy or Residence.
• Network with school business leaders, ministers, and procurement partners on the invitation list.
• Extend your network by mingling with delegates from the wider MENA region attending the tradeshow.

To ask any questions, please email eventsteam@besa.org.uk. 

We look forward to having you join us for an enlightening and enriching experience!

About BESA.