EdTech School Adoption Workshop: What Matters More Than Features

Events

When

Thursday, 8 October 10:00am - 12:00pm

Where

Online

Price

£50 + VAT and fees

A practical outcome-based workshop for Edtech founders!

This workshop focuses on understanding the real drivers of school decision-making, enabling suppliers to move beyond selling towards building confidence, reducing barriers, and supporting adoption.

During the workshop:

A facilitated session focused on four key areas where participants will work through structured activities throughout:

Decision Drivers: What actually influences school decisions (beyond features and price)

Hidden Barriers: Understanding the underlying reasons behind hesitation or rejection

Trust and Credibility: How suppliers build confidence with school leaders

Reducing Friction: Identifying where complexity or effort discourages adoption

Who is the workshop for:

This workshop is designed for founders and senior leaders who want to improve adoption by better understanding how schools think, decide, and act.

Founders and co‑founders of education or EdTech businesses
Senior leaders responsible for product adoption or growth
Leaders looking for practical, school‑centred insight rather than theory

If you want more clarity before taking your next step into improving school adoption and reducing resistance, this workshop is for you.

Speaker

Dawn Taylor, Founder and Director, Challenge Innovate Grow

Dawn Taylor is a recognised voice on AI in education, speaking globally on governance, assessment, and pedagogy. She helps leaders and teachers navigate the profound shifts AI is bringing to classrooms. Her work has spanned from UK classrooms to large-scale international projects, driving whole-school improvement, reshaping professional development, and transforming how pedagogy is understood and applied. That vision is grounded in the realities of school leadership and the lived experience of teaching.

To ask any questions, please email eventsteam@besa.org.uk.

About BESA.

EdTech Exchange

Welcome to EdTech Exchange, a vibrant community of EdTech founders and others working in the education sector.

This community houses a wealth of talent and original thinkers from the UK and overseas, with opportunities to meet in person and online, explore and potentially create new opportunities and ways of growing, discuss current challenges, work out the solutions and learn from each other, and sometimes, to simply catch up and wind down with old friends and new.

Our year-round programme supports EdTech founders and business leaders with high-quality insight, peer learning, and practical tools, delivered through a streamlined mix of digital content, online forums, a flagship in-person event, and outcome-focused workshops. It’s designed to keep leaders ahead of fast-moving change (AI, policy, curriculum and market shifts) and built around real founder needs.

Members of the EdTech Exchange community get: