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Exporting Insights: Overview of the Dubai Market
When
Tuesday, 16 June 11:00am - 12:00pmWhere
OnlinePrice
Free for BESA Members, £50 for Non-MembersPractical insight into the Dubai education market for UK suppliers
This webinar provides a focused overview of the Dubai education market, combining research insight, real‑world experience, and practical guidance for UK education suppliers. Through expert analysis, a supplier case study, and insight from the GESS team, the session explores market dynamics, entry challenges, and where the most relevant opportunities lie. Designed to support informed decision‑making, the webinar helps members understand whether Dubai is the right next step and how to approach it effectively.
What you’ll leave with:
We want members to leave with clear market understanding, realistic expectations, and greater confidence in their next steps.
Market overview: A clear understanding of the Dubai education landscape, including trends, growth areas, and demand drivers.
Entry challenges: Insight into the key barriers to market entry and what UK suppliers should consider before engaging.
Supplier experience: Practical learning from a UK company already operating in the region, including lessons learned.
GESS opportunities: Clarity on how UK suppliers can engage with GESS, including exhibiting, partnerships, and wider involvement.
Who is the webinar for:
This session is designed for companies who are exploring opportunities in the Middle East or want a clearer understanding of the Dubai education market before committing time or investment.
- BESA members considering entry into the Dubai or wider Middle East education market
- Export, international sales, and business development leads
- Senior leaders responsible for international growth or market prioritisation
- Members planning to attend, exhibit at, or engage with GESS
If you want more clarity before taking your next step into the Dubai education market, this webinar is for you.
Pods on the BESA Stand at GESS Dubai 2026
At GESS Dubai this year we are offering our members an opportunity to have a pod on our stand. This is a great opportunity to join the UK Pavilion and have access to the school visits and drinks receptions that are exclusive to Pavilion exhibitors.
BESA at GESS Dubai 2025:
Agenda
11:00am
Market Overview
An overview of the education market in Dubai, including key trends, growth opportunities, barriers to entry, and why the region presents value for UK education suppliers.
11:20am
Supplier Case Study
A real‑world case study from a UK company operating in the region, sharing practical insight, lessons learned, and what has worked in practice.
11:35am
GESS Insight
Insight from the GESS team on market potential, success stories, key cultural and regulatory considerations, and ways UK companies can engage through exhibitions, partnerships, and events.
11:50am
Q&A
An open Q&A session giving members the opportunity to ask questions and explore the opportunities and challenges discussed.
To ask any questions, please email eventsteam@besa.org.uk.
Will it be recorded?
Yes, the webinar will be recorded. If you register, you’ll receive a link to the recording once it is processed, so you can watch it at your convenience.
Will the slides be shared afterwards?
Yes, the slides will be shared after the webinar. Registered attendees will receive a copy via email following the session.
What software is the webinar hosted on?
The webinar will be hosted on Zoom. Once you register, you’ll receive a confirmation email with the Zoom link and joining instructions.
Can I ask questions during the webinar?
Yes! Attendees can ask questions via the chat or Q&A function. If you prefer, you can also submit questions anonymously through the Q&A feature.
