School Resources and ICT spending – Research Evidence and Debate

The first element of this seminar, which is open exclusively to BESA members and Launchpad subscribers, will provide research evidence as to spending trends in schools now and what is forecast for 2018 and beyond.

We will then move on to the launch of BESA’s annual ICT survey and will look at forecasting the year ahead and beyond. Our panel will then discuss with the audience the changing ICT landscape and how this is impacting on the types of products and services schools are buying and how marketing to schools is changing.

Finally, we will end the morning with a BESA member case study on how we can best bring the Edtech message to schools.

Speakers include:

James Browning Head of Infrastructure, RM Education
Richard Connor Founder and Managing Partner, C3 Education
John Moore Sales Director, Renaissance Learning
Andrew Mulholland Marketing Director, Groupcall
Barry Smith Managing Director, Itslearning

A draft programme for the morning is as follows, but please note there may be changes:

11.00am: State of Education – a market update by Richard Connor, C3 Education
11.30am: ICT in Schools – launch of latest ICT survey results by Richard Connor, C3 Education
12.00pm: Coffee break
12.10pm: Panel discussion – BESA members discuss the challenges in ICT product, sales and marketing to schools
13.00pm: A case study in bringing the EdTech message to schools – a BESA member’s view 
13.30pm: Lunch
14.00pm: close