Does your job involve turning complex research information about education into simple, arresting copy?

If so, this half-day seminar will aim to answer all your questions. Run by two respected national education correspondents, this course is aimed at anyone who writes about education research and innovation.

The event will cover:

• Why evidence makes a good story – how to turn research into news
• Presenting complex facts in a simple way without losing the point
• Building positive working relationships with researchers
• How to find the right outlet for a story
• How to turn research evidence into an engaging press release

Participants will receive copies of notes and some clear written tips to help them use the skills they have learned.

Hosts:

Fran Abrams has written hundreds of thousands of words for national newspapers and broadcast, along with five factual books. She now runs EMC, a charity devoted to ensuring good evidence about education gets read by those who can use it.

Lucy Ward was education correspondent on the Independent newspaper and the Guardian. She also reported on politics and social affairs for the Guardian, and is now Communications Manager at the University of Cambridge Faculty of Education.

About The Education Media Centre:

The centre is a charity devoted to ensuring journalists have good evidence about what works in education – and it’s run by some of the UK’s most respected and experienced education correspondents.
These popular seminars are aimed at those whose work involves communicating about education topics, but who feel they could benefit from some advice and support. The sessions focus on helping participants write in an engaging and informative way for a range of audiences.

Register here.